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Home News Blog
Construction Firms Are Building On AWID’s RFID Experience
Friday, 30 October 2015 13:37

There is an interesting change of thinking going on in the construction industry. For years, construction professionals had little awareness and less interest in RFID; it was up to RFID companies to introduce the technology and its business benefits to the industry. Today construction companies see the value RFID can create and are coming to AWID with technical questions about how they can get the technology to work in their environment.

There is a clear and strong case for RFID in the construction industry. Here’s why:

  • Tools, equipment and materials are expensive and millions of dollars worth are stolen from construction sites every year.
  • Construction delays cost companies even more because they drive up labor costs, equipment rental costs and threaten project financing provisions.
  • Construction firms typically have a lot of capital tied up in excess inventory that is kept to ensure workers will have enough tools and materials on hand.
  • Labor and materials must be scheduled and managed carefully to keep projects on schedule.
  • Bar code tracking is inefficient because it is very manual and unreliable because bar codes often become unreadable due to material storage and usage conditions.
  • RFID can make sure the right materials are in the right place at the right time to prevent losses and delays.

RFID-based asset management systems that track tools and materials, update inventory levels and provide utilization data make a lot of sense for construction companies. However, creating systems that can automatically track items in all kinds of conditions isn’t easy, especially with so many RFID readers on the market designed for retail and other friendly environments.

That’s where AWID comes in. We’ve helped companies specify and implement RFID readers to track materials in and out of tool storage units, control vehicle access to sites, provide employee access control and time & attendance tracking and more. We have weatherproof, long-range readers that are sensitive enough to accurately read RFID tags that are applied to metal tools and equipment. That’s the kind of performance and experience you can build on – contact us to learn more.

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Applying RFID to Slow the Spread of Counterfeiting
Friday, 11 September 2015 11:04

One segment of the global economy has continued to boom despite the global recession, Greek default and the dramatic drops and recoveries in global stock markets. The segment that has continued to grow despite these challenges is, unfortunately, counterfeit products. Last year 23,000 counterfeit goods shipments were seized in the U.S. alone, according to U.S. Customs and Border Protection data published in a recent Consumer Reports article.

The problem goes far beyond knockoff handbags sold on street corners and fake pharmaceuticals from shady websites. Just this summer, a Connecticut man pled guilty to reselling counterfeit aircraft parts, Toyota took distributors to court in Australia in a counterfeit airbag scandal, and Singapore authorized seized millions worth of fake consumer electronics. Here is some data from the Consumer Reports article about the breakdown of U.S.-seized counterfeits:


Number of seizures

Percent of total

Apparel and accessories



Consumer electronics



Pharmaceuticals and personal care products



Handbags and wallets






Watches and jewelry



Optical media (CDs, DVDs)



Computers and accessories



Labels and tags






Source: US Department of Homeland Security/Customs and Border Protection

Of course, the data above only reflects counterfeit products that were seized. Many more go undetected, and industrial goods are a common target for counterfeiters.

The motivation to make and distribute counterfeit goods won’t go away, so we need better ways to detect them and prevent them from reaching the market. That’s where RFID – and AWID – come in.

RFID tags enable lifetime product identification and traceability. The more points in the supply chain where RFID tags are read to authenticate products, the more effective the technology will be for preventing counterfeiting and diversion. AWID has several UHF RFID readers that are ideal to support product authentication processes. These include component modules that are engineered to be embedded inside equipment and machines to prevent the use of unauthorized supplies or replacement parts. Other AWID readers are ideal for building into receiving doors, storage shelves and other areas to identify and authenticate products.

Companies will spend an estimated $15.6 billion on anti-counterfeit packaging technologies this year, and RFID is accounting for a fast-growing share of the total. Now that RFID tags are being built into more products, talk to AWID to learn how you can get more out of them.

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The AWID Blog – Delivery Our Problem-Solving Experience to You
Tuesday, 01 September 2015 14:04

Welcome to the inaugural Applied Wireless ID (AWID) blog and thank you for reading. We decided to start blogging because we see a lot of confusion and uncertainty about how to use RFID technology, and we see even more potential.

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